Masterclass: Business Architecture Essentials For Enterprise Architects

A comprehensive, high-value complimentary course on the what, why, and how of the strategic discipline of business architecture, delivered by Whynde Kuehn, and sponsored by the Enterprise Architect SAP Community.

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Whynde Kuehn

What people are saying about Business Architecture Essentials with Whynde Kuehn

“A Masterclass Masterpiece...Thank you for breaking down business architecture so practically and enjoyably. You upgraded our mental operating systems.

— Duke Mathebula

This masterclass demystifies the strategic discipline of business architecture comprehensively.

We discuss what business architecture is and is not and how it represents the business ecosystem, leveraging capabilities and value streams as the foundation. We explore the why of business architecture, including how organizations leverage it for value, practical business usage scenarios, and the importance of strategic positioning. We then discuss how business architecture relates to other teams and disciplines. We also discuss how organizations can establish and mature an internal business architecture practice and the steps needed to get started and succeed.

Paul Kurchina
A special thank you to Paul Kurchina, SAP Community Evangelist, Connector, Analyst, and Advisor, for making this masterclass possible and available for everyone!

 

Whynde Kuehn

About the Instructor

Whynde Kuehn is recognized globally as a highly sought-after pioneer and thought leader in business architecture, with a distinguished track record of creating successful strategic business architecture teams worldwide. She has worked with an extensive array of organizations to build their capacity for end-to-end strategy execution, including Fortune 500 and global enterprises, governmental and non-profit organizations, social enterprises, startups, and cross-sector initiatives. Whynde is the creator of Biz Arch Mastery, a dedicated online platform with interactive programs and community that help professionals master the art and science of business architecture. She is a co-founder of the Business Architecture Guild, a fellow with the Institute for Digital Transformation, and a member of the Fast Company Executive Board. She is author of the book Strategy to Reality and co-author of The Execution Challenge. Whynde is chair of the Women In Architecture (WIA) global initiative. Connect on LinkedIn.

Meet Whynde

Who can benefit from this course?

This masterclass provides an immersion in the discipline of business architecture with a practical approach, based on contemporary strategic practice. It is suitable for current or aspiring business architects, business and enterprise architecture practice leaders, architects of all types (enterprise, IT, and solution), as well as individuals in roles such as strategy, planning, design, and business analysis who seek a deeper understanding of business architecture and its strategic applications. Upon completing this course, participants will gain a comprehensive, foundational understanding of business architecture and its value. They will be equipped to take actionable steps to advance business architecture within their organizations and continue their learning journeys.

What are people saying about this Masterclass?

Here are some testimonials about Business Architecture Essentials for Enterprise Architect:

“A Masterclass Masterpiece...Thank you for breaking down business architecture so practically and enjoyably. You upgraded our mental operating systems.”

– Duke Mathebula

“A masterclass in business architecture from the Grand Master herself, Whynde Kuehn. She brought us business architecture out of the academic pages and made a compelling case for intentional design through architecture thinking to deliver real business value out of business strategies and visions.”

– Laura Mendoza

“Whynde Kuehn is an absolutely phenomenal lecturer. I was genuinely captivated by every section of this course. I’ve read Whynde’s book [Strategy to Reality] and this course brought my understanding to life.”

– Catherine Pratt

“The learnings expanded our minds and gave aspects to think about I did not consider before. I loved the Masterclass. Thank you Whynde Kuehn and Paul Kurchina. Thank you Whynde for all the knowledge shared so freely and for all you do for women in architecture.”

– Dina-Vera (DV) Schmittknecht

“Paul Kurchina, Whynde Kuehn, et al, well done and the content was foundational and yet advanced. You folks weaved a wonderful tapestry. I caught 4 sessions online and look forward to the on demand offering!!!  You are advancing the business architecture practice admirably.”

– Ken Hartsock

“Amazing delivery Whynde Kuehn, great show as always, Paul Kurchina. Business architecture as part of enterprise architecture practices need to evolve as we move to the cloud and the focus moves up to more strategy.”

– Martin Mysyk

“This was an awesome day of learning. So wonderful to see the progress of business architecture. Whynde Kuehn is a treasure.  Thank you, SAP and Paul Kurchina, for offering this Masterclass and making it available to the world.”

– Mike White

“Really a good learning. Good to realign in understanding of enterprise architecture, business architecture, and technical architecture, and how these work together.

Business architecture focuses on the structure and operations of the business itself, technical architecture focuses on the technology infrastructure, and enterprise architecture integrates both business and technical aspects to ensure alignment with organizational objectives and facilitate effective decision-making and resource allocation.”

– Hari Mohan Troidl Awasthi

“Beautiful presentation, clear and concise, straight to the point!”

— Mohamed Boulifa

What happens when I complete the Masterclass?

When you have completed all modules of the Masterclass, you are eligible to request a certificate of completion. We trust in the honor system, so we will send you a link to answer a few short questions about your key learnings from the course. You are welcome to share your achievement and certificate on LinkedIn or through other channels.